Industry News
Timekeepers Club / January 27, 2021

Grand Opening of Roger Dubuis Boutique at the MixC in Shenzhen Bay

Step inside the new boutique located at the MixC in Shenzhen Bay, and enter the future of Hyper Horology with Roger Dubuis! 

Roger Dubuis has been consistently demonstrating its penchant for excess and extravagance. An inclination matched by a fearless determination to challenge the rules through a resolutely expressive and contemporary approach.

There is no exception when it comes to the boutiques, conceived as one of the primary spaces of expression for the brand. At the center of our concept: an impressive Astral shape, signature of all skeletons movement. With a disruptive display showcasing the Roger Dubuis Hibiscus red to magnify the timepieces, Roger Dubuis delivers a not to be missed immersive shopping experience. 

Thanks to the use of different rough-looking materials with clean cut lines and architectural shapes, the boutique invites our customers to dive into the expressive universe of Roger Dubuis. 

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