Industry News
Timekeepers Club / July 11, 2019

Seiko Watch will open the world's first Seiko Prospex Boutique in Ginza on August 2.

Seiko Watch Opens the world's first "Seiko Prospex Boutique" in Ginza, where it was founded

- an information-delivery boutique that embodies the world view of the high-end collection "LX Line"-

Seiko Watch Co., Ltd. is the world's first specialty store of Seiko Prospex, "Seiko Prospex Boutique", which is the world's first "Seiko Prospex Boutique", which is the 5th base of Ginza, Seiko Instruments Inc. It will open on Chome Chuo Dori.
<Seiko Prospex> is a sports watch brand with full-fledged functions for sports and outdoor scenes such as diving and trekking. The lineup that leads to three different fields "land, sea and sky" started with the first domestic diver's watch released in 1965, and has since been based on the voices of specialists in various fields including divers and adventurers. In addition, we have launched one after another epoch-making products equipped with our own technology. It has been evolving continuously for over 50 years and has earned high praise and trust from professionals around the world.
"Seiko Prospex Boutique Ginza", as the apex of Seiko Sports, embodies the world view of the new high-end collection "LX Line" newly created this year, and sends out information on various themes related to Seiko Sports throughout the year It is a boutique. The store design, which boldly incorporates diagonal lines on the facade, walls and floor, expresses the sense of speed and activity in sports.
The new series "LX line" has a design code of Professional Diver's Watch equipped with the world's highest-level high-beat movement released in 1968. While pursuing the aesthetics of a high-end model while deeply transferring the heritage of Real Sports, which is the essence of Prospex, and pouring in the best technology of the modern day, Seiko Epson achieved the “Orthodox Evolution” of “Sho It is a collection that crosses three fields of sea and sky. With a passion and technology for sports watches that are inherited over time, we will continue to evolve a wide lineup of SEIKO Prospex, along with specialized staff with ample knowledge in its unique worldview. You can choose.
Ginza, where the company was founded, is a leading commercial area in Japan and attracts the attention of people all over the world as an adult city that can meet the latest fashion and culture. With the birth of "Seiko Pro Spec Boutique Ginza" (Ginza 4-chome Chuo-dori), the development of Seiko Watch in Ginza will consist of five bases. <Walking Main Building 1F, 1st Floor Seiko Flagship Salon> (4th intersection) with a high price range including <Grand Seiko> <Credor>, “Sekaib Tick Ginza Six” (GINZA SIX 5F), with a wide selection of global brands, And, in December 2018, an experience-based retail facility “Seiko Dream Square” that handles only the four main brands centered on Seiko's global brand opened in Ginza 4-chome, Ginza 7-chome opened in February 2019 SEIKO> Specialty store "Grand Seiko Boutique Ginza". Through these five stores, SEIKO WATCH welcomes customers visiting Ginza for quality products from around the world.


«Seiko Prospex Boutique Ginza Overview»

  • Store Name Seiko Prospex Boutique Ginza
  • Place 銀座 104-0061, Ginza, Chuo-ku, Tokyo 4-4-5
  • Opening date August 2, 2019 (Fri)
  • Opening hours 10: 30-19: 00
  • No holidays (except New Year)
  • Floor space about 38m2
  • Handling brand SEIKO PROSPECS
  • Assortment about 60 points
  • Language Support Japanese, English, Chinese (Beijing)
  • Others We will present the original novelties on a first-come-first-served basis to our customers.


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