Blancpain celebrates the opening of a new Boutique at Taipei 101
Blancpain has proudly unveiled a new Boutique at Taipei 101, one of Taiwan's leading high-end department stores. Clients are invited to discover the Brand's wide range of exclusive timepieces in a redesigned interior concept reflecting the Manufacture's commitment to the adage "Innovation is our tradition". To celebrate this opening, Blancpain exhibited Grandes Complications and one-of-a-kind Métiers d'Art pieces. In particular, the Brand presented two unique Métiers d'Art models dedicated to the Formosa clouded leopard – a symbolic animal in Taiwan – specially created on this occasion in a Boutique edition for Taiwan.
Ranked among the top places to shop in Asia, Taipei 101 department store is located at the eponymous iconic tower overlooking Xinyi district. This cosmopolitan neighbourhood is the city's financial hub and bustling heart, where people love to stroll along the streets lined with shops, restaurants and high-end malls.
Spanning over 78 sq.m, the Blancpain Boutique at Taipei 101 is a prestigious home of hospitality and immersion in the Brand universe. Inspired by the Manufacture's heritage and watchmaking expertise, the new retail design concept associates noble cherry woodwork and refined mouldings with pure, streamlined furniture and warm tones to welcome guests in a cosy, yet modern atmosphere.
Evoking Blancpain's workshops in the Vallée de Joux, the sleek wooden wall units are framed by brushed metal columns, which contribute to the sophisticated and contemporary look. Bookshelves with integrated showcases made of the same materials elegantly separate the space creating specific areas dedicated to each of the Brand's collections. For those who desire an intimate shopping experience, the Boutique also offers a separate and comfortable VIP salon.