Greubel Forsey: The Art of Invention

Celebrating 20 years of pioneering excellence, Greubel Forsey proudly announces the release of The Art of Invention, a special-edition book by renowned author and expert Michael Clerizo. This publication offers an in-depth exploration of Greubel Forsey's journey, revealing the philosophy and artistry behind each groundbreaking timepiece.

The Art of Invention provides a rare entry into the heart of Greubel Forsey’s Atelier. Through exclusive conversations and experiences with Co-founders Robert Greubel and Stephen Forsey, Clerizo illustrates how Greubel Forsey is "not a company or a brand: it’s an adventure, one that they have lived for over twenty years." Set against the backdrop of Robert Greubel’s farmhouse in the Jura Mountains, the book delves into Greubel Forsey’s insatiable curiosity and relentless pursuit of perfection.

The narrative explores the creation of complex timepieces, such as the Grande Sonnerie and the Hand Made 1, which come to life through countless hours of meticulous craftsmanship, blending modern innovations with time-honored skills. In each creation, the atelier’s artisans strive to reach new heights, driven by the conviction that "each summit reached has revealed another to be conquered."

Clerizo captures the dedication of the Atelier’s artisans and engineers, highlighting their unparalleled commitment to hand-finishing and the daring concepts emerging from the Experimental Watch Technology research platform. The book conveys the passion at the heart of Greubel Forsey's work: "It’s the passion that you embrace. It’s a kind of virus that takes you over…when you arrive at the crossroads, you need luck to have a good opportunity and a choice of direction."

Preorders for The Art of Invention are now available on the Thames & Hudson website. For those seeking a deeper understanding of what it means to reinvent tradition, this book offers an enlightening journey into the minds of two of our era’s most daring Inventor Watchmakers.